Confused about Publishing Options?

Get free access to this video that explains the pros and cons of each kind of
publishing and shares insights for making the best choice for you.

Compelling Copy

3 Magic Words

3 Magic Words

When most of us hear the phrase "magic words," we automatically think of "please" and "thank you." While I wholly approve of these three words, they aren't the ones I'm...

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Please Tell Me a Story

Please Tell Me a Story

Chip and Dan Heath's book Made to Stick talks about The Curse of Knowledge, making our writing sticky, simple, unexpected, concrete, credible, and emotions. We're to...

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I Get So Emotional, Baby

I Get So Emotional, Baby

Chip and Dan Heath's book Made to Stick talks about The Curse of Knowledge, making our writing sticky, simple, unexpected, concrete, and credible. Now, we're going to...

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Are You “Rutless?”

Are You “Rutless?”

Billy Crystal and Debra Winger starred in the 1993 film, Forget Paris, which was the mostly forgettable story of a vertically-challenged NBA referee and his wife. What...

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